Report
The urban traveler is constantly bombarded with advertisements, restaurants, gift shops, and tourist attractions, all desperate for their time, money and attention. Unfortunately, the traveler doesn’t have a native stranger to separate the good from the bad, and will often make the wrong choice. Even more likely, the traveler will get frustrated with the plethora of choices and lack of information.
Drop changes this one-size-fits-all approach to information retrieval.
It addresses a latent market need — the need to sip martini without facing the cognitive overload of making choices from the humungous search results.
Drop brings information to the user without overwhelming the user. She can find a treasure without even looking for it!
Drop: Every memory has its place
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